Riverwoods, IL – November 27,
2006 – Discover Network, a business unit of Discover
Financial Services LLC and Morgan Stanley (NYSE:MS),
today announced that Meijer Inc., a leading Midwest
supercenter, has joined its nationwide Cash Over
program. Starting today, Meijer will offer cash
over the amount of purchase for customers paying
with a Discover Network credit card at all of
its 176 locations throughout Illinois, Indiana,
Kentucky, Michigan, and Ohio. Discover Network
is the first and only payment network to offer
a retail point of sale cash access program specifically
for credit cards.
“The Cash Over program
is another way to simplify but enhance our customers'
shopping experience,” said Stacie Behler, vice
president of corporate communication and public
affairs for Meijer. “This is a tremendous convenience
that helps our millions of customers save time
by eliminating the extra trip to the bank to get
cash.”
Under the Cash Over program, Meijer
customers can receive between $20 and $100 over
the amount of their purchase when made with Discover
Network credit cards, which include all credit
cards displaying the Discover Network acceptance
mark on the front or the back of the card.
“We
are very excited that Meijer, a leading supercenter,
is joining our Cash Over program,” said Beth Horowitz,
vice president of product management for Discover.
“As the newest addition to our growing list of
Cash Over merchants, Meijer helps demonstrate
the growth and broad scale attractiveness of this
unique benefit.”
Not only is Discover
Network's Cash Over program a unique tool that
offers convenient cash access to cardholders when
they make everyday purchases using their Discover
Network credit cards, but it also offers merchants
the ability to provide a value-added service to
consumers that frequent their stores. The convenience
and ease of Cash Over helps merchants drive repeat
business and increased spend.
According
to a recent study, customers using Discover Network's
Cash Over program visit stores with the program
3 times more often. The study also notes that
merchants saw the purchase volumes of customers
using the program increase by 3 times.
The
addition of Meijer stores now brings the number
of locations that offer Discover Network's Cash
Over program to more than 8,700 locations nationwide
and include Wal-Mart Stores, SAM'S CLUB, Safeway
Inc., Jewel-Osco, Heinen's Inc., Giant Eagle Inc.,
Dominick's and more.
# # #
About
Meijer Inc. Based in Grand Rapids,
Michigan, Meijer is a family-owned and operated
company operating supercenters throughout Michigan,
Indiana, Illinois, Kentucky and Ohio. Meijer,
in existence for more than 70 years, now operates
176 stores and was the pioneer of the retail supercenter
concept. For more information, visit
www.Meijer.com
About Discover Financial
Services Discover Financial Services
LLC, a business unit of Morgan Stanley (NYSE:
MS), operates the Discover Card with more than
50 million Cardmembers, and the Discover Network,
with more than 4 million merchant and cash access
locations. Discover Financial Services also operates
the PULSE ATM/debit network, which serves more
than 4,200 financial institutions and includes
nearly 250,000 ATMs and approximately 3.4 million
POS terminals. For more information, visit
www.discovercard.com,
www.discovernetwork.com
or
www.pulse-eft.com.
MEDIA CONTACT: Leslie
Beyer
Discover Financial Services
224-405-5154
lesliebeyer@discoverfinancial.com